Healthy competition is a good thing. It drives innovation and brings benefits to customers. However, at times a product team might get obsessed with their competitors which leads them astray.
“Vibe coding”, building software by describing intent and letting AI generate, refactor, and orchestrate code, is quickly evolving into something more powerful: agentic coding. Systems that don’t just autocomplete code, but reason across files, plan changes, run tests, deploy, monitor, and iterate. If this trajectory continues, we are not just accelerating engineering. We are reshaping the entire product value chain.