Skip to main content

Posts

First things to fix on a Customer Journey

Customer experience is the cornerstone of your product success. Customer Journey Map could help you to measure customer experience. Which parts of a customer journey are the most important? Where should you pay the most attention?
Recent posts

How to reach and involve quiet majority into product discovery?

Every product manager knows, through training or experience, that their product has at least two groups of users. Noisy minority and quiet majority. First one is rather active. They want their opinion to be known. They will gladly give you feedback. They will leave product reviews. They will tell their friends or colleagues about their opinion of your product.

How NOT to design your product by noisy minority's opinions?

Every product manager knows, through training or experience, that their product has at least two groups of users. Noisy minority and quiet majority. First one is active. They want their opinion to be known. They will gladly give you feedback. They will leave product reviews. They will tell their friends or colleagues about their opinion of your product.

When you don't need a diverse team

Your chances to innovate, create something new or solve a problem with multiple unknowns are higher when you have a diverse team. Such a team, that consist of individuals with various backgrounds, interests and cultures, given the right environment, will produce better ideas and solutions. But what if you don't need to innovate? What if you need to execute effectively?

Diversity is the key to your product team's success

Product development is a team's sport. So as product management. Rarely something remarkable is achieved by a single individual. And even when that happens - a lone genius still needs help to grow, support and improve their product.

Product management teams come in many shapes and sizes. Yet there is one key characteristic that differentiates good and great product teams. This key is diversity.

What to do when your product team is not up to the task?

Sometimes you find yourself in a leadership product role with the task to radically improve your product. But what if you discover that your product team is not up to the task?