Managing products is not easy. Especially in a growing company. When you need to deliver value to your customers, plan strategically, onboard new colleagues, and do customer research - it could be overwhelming and often could lead to chaos. Hence the role of product ops emerged to take on those challenges and empower product teams.
One of the biggest questions asked about product ops is - how do you know it's working? This question is correct and important, we need to measure product ops activities to know how the get the most out of the function.