"Hook" model in 13 minutes or 174 slides

"The HOOK is an experience design to connect the user's problem to your solution."

Hooked Workshop from Nir Eyal

Learn more at: http://www.nirandfar.com/

Powerful technology wasted with a wrong implementation

Travelling as a product manager is always fun. You are trying so many products that any trip becomes a market research exercise. Especially useful is to travel to different continents to see and try local products. That what happened to me when I landed in Tokyo.

Product Vision: an elevator pitch for your product

On this blog, I write a lot about making data-driven decisions . But what if you just starting to think about your product? You have a vague idea and nothing more. No point to go for prototyping or even talking to customers as you don't know yet who to talk to and what to talk about. In such situation - start from creating a product vision.

7 steps of Product Discovery

Before building a product - how do you know what product to build? While building a product - how do you know what features are the most valuable? After you've built a product - how do you know if to tune stuff or add a new one?

Test-n-Tell.com - product management and operations

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